An Olfactory Branding project creates a full sensory imprint by integrating scent as a pillar of the brand identity, where the clients’ comfort and emotions are essential for the experience of the brand, the place and the service.

It is more than just diffusing a pleasant scent in the space but it is a branding and communication tool able to transmit the company’s brand identity and values, to amplify the brand experience and establish a long lasting connection with clients.

The Olfactory Branding Project

1.

SIGNATURE SCENT

Design of the fragrance made-to-measure for the Brand.

2.

DIFFUSION OF SCENT

Diffusion of the tailored signature scent with an high-tech and easy to use scent system.

3.

SCENTED COLLECTION

Design and production of a collection incorporating the emotion of the signature scent.

4.

EVENTS

Organization of events related to artistic perfumery within your business space, with the Master Perfumer Sileno Cheloni.

In exclusive collaboration with Scent Company, the Italian undertaking leader at the global level in the olfactory branding sector, Master Perfumer Sileno Cheloni translates the company identity into a Signature Scent, designs the Scented Collection incorporating the custom scent, offers the professional high-tech scent system and defines the scent marketing strategy of the brand, with the distinctive features of luxury craftsmanship made in Italy.

 

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OL'Factory: via di San Niccolò, 72r 50125 Firenze, Italy Phone: +39 055 094 4476 - This email address is being protected from spambots. You need JavaScript enabled to view it.


SC Firenze Srl
Registered Office: via di S. Niccolò 72r Firenze Italy PEC This email address is being protected from spambots. You need JavaScript enabled to view it. VAT n. 06808790486 REA N. FI-657852 Capital 10.000 i.v.
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